Frequently Asked Questions

FAQ: How Quickly Will We See Results?

You’ll know in the first 4 weeks that we know what we’re doing and we’re unlike any other marketing agency you’ve ever worked with. We believe in under–promising and over–delivering so we set reasonable expectations and then exceed them. We don’t promise results that we can’t deliver.

FAQ: How Long Will It Take You To Learn Our Business?

With technical backgrounds in engineering, industrial automation, fabrication, and construction, we understand your business and your customers! We care about our customers and we take the time to learn what makes their business unique, and then work to get them the type of work that they do best. Combining our industry knowledge with a deep understanding of technical marketing is how we produce results that other agencies can’t.

FAQ: Why Do I Need Phoenix To Vet Our Leads?

Our team vets every lead that we generate before we pass it to our customers. We set up a unique phone numbers for each customer so every time a lead calls in from one of our ads, they speak to someone on our team, who asks a specific set of questions to determine the project scope, timeline, and budget. Then that info is confirmed by an account manager and entered a custom CRM that we provide for each of our customers. And we do the same for leads that come in through landing pages or websites, so that our customers only see fully qualified leads. This ensures that the lead is contacted very quickly (because we all know that your chances of winning the job increase dramatically if you’re the first company they speak to). And it also ensures that our customers aren’t wasting their time with trashy leads when they could be spending their time doing what they do best.

FAQ: Does Social Media Marketing Work?

Social Media allows you to communicate your company culture and capabilities to high level decision makers who might not otherwise know you exist. It also keeps you top of mind for the customers that you’re already working with, so that when they release the next RFQ, you’re on the top of the list. It should not be the ONLY method of lead generation, but it’s certainly a vital part of a good marketing strategy.

FAQ: Will I Only Get Low Value Leads?

We’ve used google ads to generate high value leads for over 150 applications for dozens of engineering firms, fab shops, and technology providers. Our Customers achieve great ROIs because we know how to target high value leads in these industries and it’s completely different than what would work for a non-technical, local service like an HVAC or roofing company. By optimizing your targeting, all your ad spend is used on the right audience, so you get more leads from qualified customers looking for the exact services you provide. If you don’t target correctly, you’ll waste your ad spend on random people clicking on your ad who are looking for someone else.

FAQ: Does Our Lead Generation Process Really Work?

We’ve used google ads to generate high value leads for over 150 applications for dozens of engineering firms, fab shops, and technology providers. Our Customers achieve great ROIs because we know how to target high value leads. We don’t do contracts and our customers stay because we produce results that no other marketing agency can.

FAQ: Can We Target Different Types of Work As We Grow?

Because we understand the industry terminology and the relevant services, applications, and equipment, we are able to precisely target the types of work our customers do best, which means they get higher value leads in their core areas of expertise, which maximizes their ROI and minimized time wasted on low value leads.

FAQ: How Do I know We Will Get A ROI?

We treat every customer’s business like it’s our own and we work to get them the highest ROI possible. We’re not perfect, but we never accept failure and if we don’t hit our targets, we keep testing and iterating until we do. The vast majority of our customers have over 15:1 ROIs and many have ROIs exceeding 50:1. For the ones that don’t, we keep pushing until we get the results we promised.

FAQ: Do You Require Long Term Contracts?

We hate contracts. Our customers stay because we produce results that other marketing agencies can’t. We focus on getting you bigger, more profitable customers who are in your target markets. We constantly measure and tweak our process to make sure that you’re getting the highest ROI possible and if we aren’t providing an ROI for you, we won’t stop until we do. Our results and relentless pursuit of ROI keeps our customers loyal.

FAQ: What ROI Should I Expect?

We treat every customer’s business like it’s our own and we work to get them the highest ROI possible. The vast majority of our customers have over 15:1 ROIs and many have ROIs exceeding 50:1. For the ones that don’t, we keep pushing until we get the results we promised. We aim to be at break-even in 2-3 months and the ROI only increases from there as we bring in new customers and they begin to do repeat work.  Results vary due to market demand and YOUR ability to convert leads. Those customers who have the ability to provide turnkey services in multiple states and have a dedicated, skilled Sales Team will see the highest returns.

FAQ: How Much Does It Cost?

Basic lead generation packages start at $2,975 per month. We’ll use whatever budget you can give us to generate the largest return possible. We can get you a stead stream of qualified leads for $3,000 per month and we can transform your business for $15k per month. You let us know what we have to work with and we’ll get you an ROI on that so that you can afford to invest more.

FAQ: How Long Does It Take To Get Started?

We move fast! With paid ads and email marketing, we can be generating leads within 3 weeks of your onboarding call. Website design takes approximately 2 months, depending on complexity. Because we already understand your industry and your customers, we get up to speed quickly and don’t need our customers to write content for us.

FAQ: How Much Time Will I Need To Invest?

We schedule a 1-hour onboarding call to kick-start the relationship, so that we can fully understand your business and who your target customers are. After that, we operate independently to minimize your time spent on marketing efforts. We recommend a 30-minute cadence call every month, but we can adjust that interval as needed.