Need a technical marketing partner who understands your business and knows how to find your customers?

Marketing Designed for Technical Products & Services

We’re a team of engineers and marketing gurus with practical experience in construction, manufacturing, and technology, who’ve designed industry-specific solutions that help technical product and service providers scale their business. 

Schedule a free marketing strategy call with one of our consultants today. 

LET'S TALK ABOUT YOUR BUSINESS!

Schedule A Brief Discovery Call With Our Marketing Engineers Today By Clicking Here

Yes! I Want Better Leads, Clients, and Projects!
Our process works, let us prove it!

Why Phoenix Marketing?

We’re NOT your typical marketing company!

We are technical subject matter experts who, through trial and error, have designed and implemented high-ROI marketing processes that work for technical products and services.

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We speak your language.

We are engineers with backgrounds in structural, civil, electrical, industrial automation, manufacturing, and construction, so we understand your business and your customers!

We make your life easier.

Because we understand your business, we operate independently to minimize your time spent on marketing efforts. Every lead we deliver to you has been vetted by our team, so that we aren’t wasting your time with leads that aren’t in your wheelhouse.

We are results-driven.

We constantly measure and tweak our process to make sure that you’re getting value from our efforts. If we aren’t providing an ROI for you, we will fire ourselves.

Our Services

The services we provide are those that we have found to have the highest ROI for the customers in our industry.
Paid Ad Lead Generation

Qualified, vetted leads for new customers in target markets who are looking for your services

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Website Design

Establish credibility with an aesthetic design and technical content and generate organic leads with targeted SEO

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Content Creation

Establish thought leadership and invoke discussion with quality technical content

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Email Marketing

Identify and educate high value potential customers on your capabilities

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Social Media

Promote your services, brand, and culture to establish thought leadership and develop relationships

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"Our sales were stagnant...barely making ends meet"

Our Story

Phoenix Engineering and Consulting is a Professional Engineering firm founded in 2006 and we have had our share of huge successes and utter failures in our journey from a small business run out of a basement to a nationwide firm with a massive network of great partners and customers. 

For many years, our sales were stagnant…barely making ends meet. We weren’t getting leads for the right type of work and we spent a lot of money on internal and external marketing that didn’t work for our business. We were struggling to survive, much less thrive. 

So, we engineered a better solution that enabled us to 2.5x our revenue in less than 2 years without having to hire any new engineers. How? We found our team higher margin work from better Customers and we minimized engineering involvement in marketing so that they could focus on what they’re best at. 

When our industry partners saw our results and the overflow of business, they asked us to help them implement the same system and Phoenix Marketing was born! Now we have a team of engineers and marketing subject matter experts who have generated millions in new business for us and our clients, and we can do the same for you!

Mission

There are not enough good engineers, technicians, fabricators, and skilled tradesmen to handle the amount of work out there, so our mission at Phoenix marketing is to help great companies find better work so that they can make higher profits and focus on what they do best!

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"Our sales were stagnant...barely making ends meet"

Our Story

Phoenix Engineering and Consulting is a Professional Engineering firm founded in 2006 and we have had our share of huge successes and utter failures in our journey from a small business run out of a basement to a nationwide firm with a massive network of great partners and customers. 

For many years, our sales were stagnant…barely making ends meet. We weren’t getting leads for the right type of work and we spent a lot of money on internal and external marketing that didn’t work for our business. We were struggling to survive, much less thrive. 

So, we engineered a better solution that enabled us to 2.5x our revenue in less than 2 years without having to hire any new engineers. How? We found our team higher margin work from better Customers and we minimized engineering involvement in marketing so that they could focus on what they’re best at. 

When our industry partners saw our results and the overflow of business, they asked us to help them implement the same system and Phoenix Marketing was born! Now we have a team of engineers and marketing subject matter experts who have generated millions in new business for us and our clients, and we can do the same for you!

Mission

There are not enough good engineers, technicians, fabricators, and skilled tradesmen to handle the amount of work out there, so our mission at Phoenix marketing is to help great companies find better work so that they can make higher profits and focus on what they do best!

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Our Customers

Book a Discovery Call
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McMahan
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EZE Group
DSI Innovations LLC. 2024
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Case Studies

What Our Customers Say About Us

Ed Z.
EZE Group

They listened attentively to what we wanted to target and we were included in all the steps along the way.   Made it feel like we are one team with one goal in mind. The team has been super responsive to all our questions and proactive in making sure we get the best rate of return possible. They have been wonderful to work with.

LIMITING BELIEFS THAT BOTTLENECK REVENUE GROWTH

Google only produces trashy leads and tire-kickers

When done right, Google Ads can produce leads that generate 30, 50, and even 100x ROIs. The key is pairing a deep understanding of Google’s algorithms with a practical understanding of the fabrication industry. No other marketing agency has people on staff that understand fabrication, welding, and erection terminology, and that’s one of the reasons our solution is so effective.

We’ve Tried Marketing and It Doesn’t Work

We’ve proven that paid google ads and email marketing have the highest ROIs for fabrication shops. And if you’ve tried those tools and they didn’t work, it’s because you didn’t do it the way we do it. Most fabrication shops hire an internal marketing person who then hires a marketing agency to handle their SEO and lead gen activities. The problem is that the internal marketing person is rarely a technical expert in every area of marketing and the hired marketing agencies do not understand the fabrication market or the customers they’re marketing to.

Word of Mouth is the only way to get new business

Word of mouth is great and should be part of any growth strategy, but it’s not scalable and it doesn’t allow you to target the exact type of work you want. It takes time to get referrals and you’re limited by the number of people you know and how good their connections are. It’s a great way to grow when you’re just starting out, but it’s not the solution that gets you from $2M to $20M.

THE MARKETING MACHINE THAT PRODUCES RESULTS THAT NO ONE ELSE CAN

Phoenix Marketing leverages a sophisticated suite of tools and expertise designed to maximize the efficiency and effectiveness of your marketing efforts in the fabrication industry:
  • Advanced Targeting in Google Ads: Utilizing state-of-the-art targeting techniques, we ensure your ads reach the most relevant audience, increasing the likelihood of attracting leads who are actively seeking your specific services.
  • High Conversion Rate Landing Pages: We craft landing pages that are not just visually appealing but are optimized for conversion. Each page is designed with clear calls-to-action and content tailored specifically to engage and convert your target demographic.
  • Lead Vetting to Save You Time: Our rigorous lead vetting process ensures that only the most qualified leads are passed on to your sales team. This not only saves time but also increases the efficiency of your sales process by focusing efforts on leads that are more likely to convert.
  • CRM for Comprehensive Lead Tracking: We implement a custom CRM system that not only helps you organize and track your leads but also feeds back vital data to Google Ads. This integration allows for continuous refinement of your advertising strategies based on actual performance data, enhancing the overall effectiveness of your campaigns.
This strategic combination ensures that every element of your marketing campaign is synchronized to produce the best possible results, transforming potential leads into valuable customers

READY TO GET STARTED?

First, you’ll jump on a discovery call with one of our marketing engineers so that we can understand your business, what areas you specialize in, who your target customers are, and how we can help you best.

Then, we’ll come up with a plan to expand your marketing and make you findable to people who are already seeking you out (trust me, there’s a LOT of them).

From there, one of two things will happen:

  1. You’ll love the plan and decide to go implement it on your own.
    If that’s the case, we’ll wish you the best of luck and ask you keep in touch and let us know how you’re doing.
  2. You’ll love the plan and ask to become a client of ours so we can personally help you execute, maximize, and profit from it ASAP.

 

And if that’s the case, we’ll knock it out of the park together… that’s a promise.

The “worst” that can happen is you have a short phone call with a cool dude (who happens to speak your language and love all the things you love).

The best that can happen is we work together to increase your sales and profit several times over.

Remember: We are engineers! We don’t over-promise and make unsubstantiated claims that we can’t deliver. Our confidence is based on data and our experience doing this the wrong way and now the right way. Let us do for your business what has worked for ours!

BOOK A STRATEGY SESSION
Results-focused marketing, designed for technical products and services, done for you.
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