Need a technical marketing partner who understands your business and knows how to find your customers?

Marketing Designed for Technical Products & Services

We’re a team of engineers and marketing gurus with practical experience in construction, manufacturing, and technology, who’ve designed industry-specific solutions that help technical product and service providers scale their business. 

Schedule a free marketing strategy call with one of our consultants today. 

LET'S TALK ABOUT YOUR BUSINESS!

Schedule A Brief Strategy Session With Our Founder By Clicking Here.

Yes! I Want Better Leads from bigger customers!
Our process works, let us prove it!

Why Phoenix Marketing?

We’re NOT your typical marketing agency!

We are technical subject matter experts who, through trial and error, have designed and implemented high-ROI marketing processes that work for technical products and services.

WE'RE INDUSTRY EXPERTS WHO SPEAK YOUR LANGUAGE.

With technical backgrounds in engineering, industrial automation, fabrication, and construction, we understand your business and your
customers! Combining our industry knowledge with a deep understanding of technical
marketing is how we produce results that other agencies can’t.

WE FREE YOU UP FOCUS ON WHAT YOU DO BEST.

Because we understand your business,
we operate independently to minimize your time spent on marketing efforts. And every lead we deliver to you has been vetted by our team,
so that you aren’t wasting your time
on the phone with trashy leads that aren’t in your wheelhouse.

WE GET YOU CUSTOMERS, NOT CLICKS AND LEADS.

We don’t track vanity metrics! Any agency can get you clicks and leads. We focus on getting you bigger, more profitable customers who are in your target markets. We constantly measure and tweak our process to make sure that you’re getting the highest ROI possible and if we aren’t providing an ROI for you, we won’t stop until we do.

Our Services

The services we provide are those that we have found to have the highest ROI for the customers in our industry.
Paid Ad Lead Generation

Qualified, vetted leads for new customers in target markets who are looking for your services

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Website Design

Establish credibility with an aesthetic design and technical content and generate organic leads with targeted SEO

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Content Creation

Establish thought leadership and invoke discussion with quality technical content

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Email Marketing

Identify and educate high value potential customers on your capabilities

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Social Media

Promote your services, brand, and culture to establish thought leadership and develop relationships

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We started this company because every marketing agency we tried failed us...

Our Story

Phoenix Technical Marketing started as a division of a Professional Engineering firm (Phoenix Engineering and Consulting). After years of hiring internal and external “marketing experts” who made empty promises and wasted a small fortune on ads, SEO, blogs….because they didn’t understand our business, we were tired of investing time and money on low value leads that kept us struggling to keep our heads above water. 

So, we engineered a better solution that enabled us to 2.5x our revenue in less than 2 years without having to hire any new engineers. How? We designed a data-driven lead generation system that won our team higher margin work from better customers and minimized engineering involvement in marketing so that they could focus on what they’re best at (not marketing). 

When our industry partners saw our results and the overflow of business, they asked us to help them implement the same system and PTM was born! Now we have a team of industry professionals and marketing gurus who have generated millions in new business for dozens of engineering firms, fabrication shops, and technical service providers.

We bring a results-focused, done-for-you approach that no other marketing agency is capable of implementing for this industry. Once you meet with us, you’ll know that we’re unlike any agency you’ve ever worked with.

Mission

There are not enough good engineers, fabricators, and skilled tradesmen to handle the amount of work out there, so our mission at Phoenix Technical Marketing is to help great companies find better work so that they can make higher profits and focus on what they do best!

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"Our sales were stagnant...barely making ends meet"

Our Story

Phoenix Engineering and Consulting is a Professional Engineering firm founded in 2006 and we have had our share of huge successes and utter failures in our journey from a small business run out of a basement to a nationwide firm with a massive network of great partners and customers. 

For many years, our sales were stagnant…barely making ends meet. We weren’t getting leads for the right type of work and we spent a lot of money on internal and external marketing that didn’t work for our business. We were struggling to survive, much less thrive. 

So, we engineered a better solution that enabled us to 2.5x our revenue in less than 2 years without having to hire any new engineers. How? We found our team higher margin work from better Customers and we minimized engineering involvement in marketing so that they could focus on what they’re best at. 

When our industry partners saw our results and the overflow of business, they asked us to help them implement the same system and Phoenix Marketing was born! Now we have a team of engineers and marketing subject matter experts who have generated millions in new business for us and our clients, and we can do the same for you!

Mission

There are not enough good engineers, technicians, fabricators, and skilled tradesmen to handle the amount of work out there, so our mission at Phoenix marketing is to help great companies find better work so that they can make higher profits and focus on what they do best!

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Case Studies

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What Our Customers Say About Us

Ed Z.
EZE Group

They listened attentively to what we wanted to target and we were included in all the steps along the way.   Made it feel like we are one team with one goal in mind. The team has been super responsive to all our questions and proactive in making sure we get the best rate of return possible. They have been wonderful to work with.

Jarod Rouch
Elevated Steel

Phoenix Marketing has produced tremendous results in the past 9 months I’ve been collaborating with them. Their team is superbly helpful in generating and vetting quality leads that consistently develop into orders. I have found this group to very responsive to requests or input from us that is specific to our company and the industry we serve. They take a technical approach to identifying new clients for us, and the ROI has exceeded expectations. Based on their excellent performance, our company is increasing the marketing budget so Phoenix can manage our social media presence. They are very knowledgeable, easy to work with, and have become a critical part of our growth and overall success as an organization so I’m grateful for their partnership.

Calvin Bontrager
President/CEO

It's been for us a real relief factor. We've seen you guys (PTM) take the ball and run with it. We've seen results that we have not seen in the last 6 years just almost exponentially start happening...We mentioned contracts to you and you said "We don't do contracts. We do results." and that's a big deal to us, to have a results driven ecosystem.

Alejandro Cisneros
Sales Manager

I just wanted to take a moment to say how happy we are with the results you’ve been delivering. Over the years, we’ve worked with different marketing companies (some bigger, some local) but none have come close to what you’ve accomplished in just a few months. It’s clear that you understand our business and how to position us the right way. For that reason, we’ve decided to fully trust you with the marketing strategy for all three of our companies moving forward. No doubt about it. We’re excited for what’s ahead!!

FREQUENTLY ASKED QUESTIONS

How Quickly Will We See Results?

You’ll know in the first 4 weeks that we know what we’re doing and we’re unlike any other marketing agency you’ve ever worked with. We believe in under–promising and over–delivering so we set reasonable expectations and then exceed them. We don’t promise results that we can’t deliver. 

Why Do I Need Phoenix To Vet Our Leads?

Our team vets every lead that we generate before we pass it to our customers. We set up a unique phone numbers for each customer so every time a lead calls in from one of our ads, they speak to someone on our team, who asks a specific set of questions to determine the project scope, timeline, and budget. Then that info is confirmed by an account manager and entered a custom CRM that we provide for each of our customers. And we do the same for leads that come in through landing pages or websites, so that our customers only see fully qualified leads. This ensures that the lead is contacted very quickly (because we all know that your chances of winning the job increase dramatically if you’re the first company they speak to).

Will I Only Get Low Value Leads?

We’ve used google ads to generate high value leads for over 150 applications for dozens of engineering firms, fab shops, and technology providers. Our Customers achieve great ROIs because we know how to target high value leads in these industries and it’s completely different than what would work for a non-technical, local service like an HVAC or roofing company. By optimizing your targeting, all your ad spend is used on the right audience, so you get more leads from qualified customers looking for the exact services you provide. If you don’t target correctly, you’ll waste your ad spend on random people clicking on your ad who are looking for someone else. 

Does Our Lead Generation Process Really Work?

We’ve used google ads to generate high value leads for over 150 applications for dozens of engineering firms, fab shops, and technology providers. Our Customers achieve great ROIs because we know how to target high value leads. We don’t do contracts and our customers stay because we produce results that no other marketing agency can.  

How Do I know We Will Get A ROI?

We treat every customer’s business like it’s our own and we work to get them the highest ROI possible. We’re not perfect, but we never accept failure and if we don’t hit our targets, we keep testing and iterating until we do. The vast majority of our customers have over 15:1 ROIs and many have ROIs exceeding 50:1. For the ones that don’t, we keep pushing until we get the results we promised. 

Do You Require Long Term Contracts?

We hate contracts. Our customers stay because we produce results that other marketing agencies can’t. We focus on getting you bigger, more profitable customers who are in your target markets. We constantly measure and tweak our process to make sure that you’re getting the highest ROI possible and if we aren’t providing an ROI for you, we won’t stop until we do. Our results and relentless pursuit of ROI keeps our customers loyal. 

THE MARKETING MACHINE THAT PRODUCES RESULTS THAT NO ONE ELSE CAN

Phoenix Marketing leverages a sophisticated suite of tools and expertise designed to maximize the efficiency and effectiveness of your marketing efforts in the fabrication industry:

  • Advanced Targeting in Google Ads: Utilizing state-of-the-art targeting techniques, we ensure your ads reach the most relevant audience, increasing the likelihood of attracting leads who are actively seeking your specific services.
  • High Conversion Rate Landing Pages: We craft landing pages that are not just visually appealing but are optimized for conversion. Each page is designed with clear calls-to-action and content tailored specifically to engage and convert your target demographic.
  • Lead Vetting to Save You Time: Our rigorous lead vetting process ensures that only the most qualified leads are passed on to your sales team. This not only saves time but also increases the efficiency of your sales process by focusing efforts on leads that are more likely to convert.
  • CRM for Comprehensive Lead Tracking: We implement a custom CRM system that not only helps you organize and track your leads but also feeds back vital data to Google Ads. This integration allows for continuous refinement of your advertising strategies based on actual performance data, enhancing the overall effectiveness of your campaigns.

This strategic combination ensures that every element of your marketing campaign is synchronized to produce the best possible results, transforming potential leads into valuable customers

Our Customers

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READY TO GET STARTED?

First, you’ll jump on a discovery call with one of our industry specialists to talk about your business, what areas you specialize in, who your target customers are, and how we can help you best.

If you line up with the type of customer that we can help, we’ll come up with a list of areas/applications/services to target and get you in front of the prospects who have a current, consistent need your services (trust us, there’s a LOT of them).

From there, one of two things will happen:

  1. You’ll love the plan and decide to go implement it on your own.
    If that’s the case, we’ll wish you the best of luck and ask you keep in touch and let us know how you’re doing.
  2. You’ll love the plan and ask to become a client of ours so we can personally help you execute, maximize, and profit from it ASAP.

And if that’s the case, we’ll knock it out of the park together… that’s a promise.

Worst case, you have a short phone call with an industry expert who’s helped scale dozens of companies just like yours (who happens to speak your language and love all the things you love).

Best case, we work together to increase your sales and profit exponentially.

Remember: We are engineers and industry professionals! We don’t over-promise and make unsubstantiated claims that we can’t deliver. Our confidence is based on data and years of experimentation in finding out all the marketing tactics that do and don’t work for this industry. 

Let us do for your business what has worked for ours and so many others!

BOOK A STRATEGY SESSION
Results-focused marketing, designed for technical products and services, done for you.
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